APA Format
1438. (2004). CRM Unplugged : releasing CRM’s strategic value. New Jersey : John Wiley and Sons
MLA Format
1438. CRM Unplugged : releasing CRM’s strategic value. New Jersey : John Wiley and Sons, 2004
Chicago Format
1438. CRM Unplugged : releasing CRM’s strategic value. New Jersey : John Wiley and Sons, 2004
Australian/Harvard Format
1438. 2004. CRM Unplugged : releasing CRM’s strategic value. John Wiley and Sons New Jersey