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B2B brand management :with the cooperation of Ines Michi - Kotler, Philip; Pfoertsch, Waldemar - 772;990 - eBIS-09070008 - Berlin, Heidenberg - 2006

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APA Format

988;989. (2006). B2B brand management :with the cooperation of Ines Michi. Berlin, Heidenberg : Springer

MLA Format

988;989. B2B brand management :with the cooperation of Ines Michi. Berlin, Heidenberg : Springer, 2006

Chicago Format

988;989. B2B brand management :with the cooperation of Ines Michi. Berlin, Heidenberg : Springer, 2006

Australian/Harvard Format

988;989. 2006. B2B brand management :with the cooperation of Ines Michi. Springer Berlin, Heidenberg