APA Format

1726. (2004). The public relations handbook, 2nd edition. London : Routledge

MLA Format

1726. The public relations handbook, 2nd edition. London : Routledge, 2004

Chicago Format

1726. The public relations handbook, 2nd edition. London : Routledge, 2004

Australian/Harvard Format

1726. 2004. The public relations handbook, 2nd edition. Routledge London