APA Format
1257. (c2002). The big idea : how business innovators get great ideas to market. Chicago : Dearborn Trade
MLA Format
1257. The big idea : how business innovators get great ideas to market. Chicago : Dearborn Trade, c2002
Chicago Format
1257. The big idea : how business innovators get great ideas to market. Chicago : Dearborn Trade, c2002
Australian/Harvard Format
1257. c2002. The big idea : how business innovators get great ideas to market. Dearborn Trade Chicago