APA Format

988. (2000). Marketing management. Upper Saddle River, New Jersey : Prentice-Hall, Inc.

MLA Format

988. Marketing management. Upper Saddle River, New Jersey : Prentice-Hall, Inc., 2000

Chicago Format

988. Marketing management. Upper Saddle River, New Jersey : Prentice-Hall, Inc., 2000

Australian/Harvard Format

988. 2000. Marketing management. Prentice-Hall, Inc. Upper Saddle River, New Jersey