APA Format
McDonald, Malcolm;
Dunbar, Ian
. (2004). Market segmentation: how to do it, how to profit from it
/ Malcolm McDonald, Ian Dunbar
. AMSTERDAM : Elsevier Butterworth-Heinemann
MLA Format
McDonald, Malcolm;
Dunbar, Ian
. Market segmentation: how to do it, how to profit from it
/ Malcolm McDonald, Ian Dunbar
. AMSTERDAM : Elsevier Butterworth-Heinemann, 2004
Chicago Format
McDonald, Malcolm;
Dunbar, Ian
. Market segmentation: how to do it, how to profit from it
/ Malcolm McDonald, Ian Dunbar
. AMSTERDAM : Elsevier Butterworth-Heinemann, 2004
Australian/Harvard Format
McDonald, Malcolm;
Dunbar, Ian
. 2004. Market segmentation: how to do it, how to profit from it
/ Malcolm McDonald, Ian Dunbar
. Elsevier Butterworth-Heinemann AMSTERDAM